The Business Case Masterclass Corporate Program

Developing your organization's business case capabilities to produce compelling and robust executive-ready business cases.
The Corporate Program is a tailored business case course to develop your team's business case capabilities.

  • We codesign the program approach to align with your organization's goals and objectives.
  • We learn how to develop business cases from the start, using a structured approach to support your business units.
  • We learn how to develop business cases that are ready for executive approval.
  • Explore how to develop different business cases, including those for existing products, new products for existing markets, and new products for new markets.

Plus, 12 months of access to My Business Case Hub®
The Business Case Masterclass Corporate Program is a tailored workshop program. 
Are you seeking to develop your Team's skills to develop a compelling business case?
Our approach utilizes experiential learning to develop your team's skills and capabilities. It's designed to provide participants who are both new to business cases and experienced.

Your team will learn how to write, develop and refine a comprehensive business case, monetize the outcomes and benefits of your proposal, and maximize the return on investment.

We also provide financial analysis techniques to quantify the value of the business case and demonstrate its potential impact.

Plus, you your team will receive the Business Case Microcredential Certificate to showcase your expanded business case capabilities.
The Corporate Program Objectives:
  • Develop your Team's capabilities to produce compelling and robust executive-ready business cases.

The learning objectives are:
  • Build skills in structuring a proposal opportunity into a full business case ready for executive and board presentation.
  • Increase capability in financial modelling and structuring business cases for the executive and board.
  • Develop an understanding of executives' critical factors when approving business cases, including market demand, financial viability, competitive advantage, resource allocation, risks and challenges, and strategic fit, to enhance capabilities in this area.
We teach participants how to frame and elevate their Business Cases for Executive and Board Approval.
 Your Team will learn how to save up to 30%-40% of your time and cost in writing a business case. 

The Masterclass offers hands-on training in the latest methods and techniques for developing a business case, making it ideal for individuals both new to business cases and experienced.

In addition to saving time and resources, you will develop the skills and knowledge needed to become a more effective and persuasive communicator. With a fully developed business case, you can present your ideas and proposals to demonstrate their value, making it more likely that they will be approved and implemented.

Plus, you will learn how to use cutting-edge AI tools to streamline writing your business case.

The Business Case Masterclass offers a unique opportunity to learn from experienced practitioners and improve your business case skills. You'll receive hands-on training on how to structure your business case, what information to include, how to perform financial analysis, and how to present your project in a manner that convinces stakeholders. 

 Benefits for your Organization and Team 
  • Training the team on how to write structured and robust business cases eliminates the need to micromanage the team's work. This allows the Business Leaders to focus on other critical aspects of their role, such as strategy and decision-making.

  • Forming teams to develop and present their business cases provides the basis for improving teamwork.

Increased efficiency
  • When trained to write structured and robust business cases, the team can work more efficiently and effectively. Business Leaders can rely on the team to complete business cases to a high standard without constant supervision and guidance.

Improved quality
  • By training the team to write structured and robust business cases, the Business Leaders can ensure that the quality of the work produced is consistently high. This means that the business cases submitted to the executive team are more likely to be accurate, reliable, and well-supported, improving decision-making quality.

Enhanced credibility
  • When the team is trained in writing structured and robust business cases, it enhances the team's credibility, with stakeholders having greater confidence in the accuracy and reliability of the information presented in the business cases.

Cost savings
  • Training the Team in writing structured and robust business cases can lead to cost savings for the Team, as business cases are more accurate and well-supported, which reduces the risk of making costly mistakes or poor decisions.
Five Workshops Over Five Weeks
Workshop 1: Business Case Foundations

Week 1

In Workshop 1, we bring you up to speed and give you the foundations for a successful masterclass program.

You will learn how to develop and structure a business case, what information you need to include, and how to present the value of your project in a manner that helps you get the funding and support you need.

Develop your ability to think strategically about business cases. This 2-hour live Workshop is designed to give you new skills, tools, templates and strategies that you need to develop a solid business case. It is a hands-on workshop to help participants make compelling business cases and communicate their project's value.

Workshop 2: Financial Analysis in Business Cases

Week 2
This 2-hour live Workshop is a deep dive into the financial analysis techniques used in business cases. The workshop explores the financial analysis tools, frameworks and techniques to help you quantify the financial value, monetize the outcomes and benefits, and improve the return on investment.

We’ll help you gain the financial insight to make better business cases. First, learn how to write business cases in an inflationary environment. Then, learn how to apply the templates, frameworks and advanced techniques of discounted cash flow analysis, scenario analysis, and sensitivity analysis.

Learn how to develop a financially robust and business-focused case that makes it easy for you to get funding and approval for your project.

Workshop 3: Developing Persuasive Business Cases

Week 3
Workshop 3 is a hands-on workshop to develop and tailor the business case document and presentation to the executive team, board or investors. We explore how to build your business case document, the pitch deck, how to present the business case and how to nail the Q&A.

Let us help you create a persuasive business case document, presentation and pitch deck and write a robust and compelling business case that communicates the value of the business case to the decision-makers.

We explore AI tools that help you fast-track writing your business case.

We will help you better understand how to present and frame your business case in a way that is most likely to be successful. This can help you to get buy-in from key decision-makers and increase the chances that your recommendations are implemented.

Workshop 4: Check-In Session

Week 4

Each Team is to develop, write and present an example business case for presentation to the Panel.

In this check-in session, we provide support for the Team to develop their business case.

  • Business case development support, business case modelling, analysis – 1 x check-in session.
Workshop 5: Team Business Case Presrenations

Week 5
Workshop 5 is for your Team to present their business case.

This session is a 20-minute presentation, plus 10 minutes for Q&A of an example business case to the Panel.

The presentation session helps apply all the learnings from the Business Case Development Program.

To achieve this objective, participants should be able to:

  • Understand the client's needs and goals.
  • Present the proposed solution.
  • Explain the expected outcomes.
  • Address potential challenges and risks.
  • Engage the panel.

Overall, the learning objective of the presentation is to help participants develop and refine their presentation skills, enabling them to effectively communicate complex ideas to clients and stakeholders in a professional, engaging manner.

Every participant gets of 12 months access to My Business Case Hub®
 The Business Case Microcredential
All team members are to receive the Business Case Microcredential digital certificate.

In addition, the Business Case Microcredential digital certificate can be co-branded with your organization.

The Business Case Microcredential recognizes their professional development and business capabilities. It provides proof of achievement of the learning outcomes and demonstrates your competence in developing and writing business cases.

The Business Case Microcredential is a professional digital certificate of completion awarded to participants in our business case programs for improving their business case skills and expertise.

Learn It, Earn It, Share It

The Business Case Microcredential is a convenient way to demonstrate your knowledge, skills and experience in writing and developing business cases.

Microcredentialing validates the knowledge and skills you have gained through our online programs and courses.

Professional leaders and organizations recognize microcredentials as a professional development qualification demonstrating new skills, capabilities and expertise.
Meet your instructor

Craig Peacock (PhD), Director of Chase Consulting Group, has over 25 years of experience in strategy, innovation and business cases.

Craig is a Certified Management Consultant (CMC), a Fellow of the Australian Institute of Management Consultants (FIMC) and a Fellow of the Australian Institute of Company Directors (FAICD). In addition, he has been an Adjunct Teaching Fellow at Swinburne University of Technology.

Learn More About the Program for Your Organization
At Chase Consulting, we specialize in helping organizations with their business case maturity and performance.

We have extensive experience assisting organizations with building their business case capabilities.

Let's talk about the Business Case Masterclass Program for Your Organization.

Co nnect with Chase to discuss your questions about the Business Case Masterclass.
We've taught professionals in some of the world's biggest companies how to build successful Business Cases — and we've seen them win big because of it.

Our programs are based on Chase Consulting's 20 years of experience developing compelling business cases.

The Business Case Masterclass will get you up to speed so that you can immediately start building your business cases.

Craig Peacock (PhD), Director, Chase Consulting

Turn your business case into success.
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