Scaling the Active in Nature Program
Outdoors Victoria, a leading advocate for outdoor education and engagement, has successfully completed a strategic initiative to expand its Active in Nature program.
This initiative was supported by Chase Consulting Group and focused on developing a comprehensive opportunity analysis report, a robust business case, and a stakeholder engagement plan.
Project Overview
The project aimed to assess the potential for scaling the Active in Nature program, which encourages community participation in outdoor activities. The initiative involved a structured approach to identify opportunities, evaluate feasibility, and engage key stakeholders.
Learn more: https://www.outdoorsvictoria.org.au/projects/active-in-nature-ov/
Key Deliverables
Opportunity Analysis Report: Identified growth areas and strategic opportunities for program expansion.
Business Case: Provided a detailed justification for scaling the program, including cost-benefit analysis and alignment with strategic goals.
Stakeholder Engagement Plan: Outlined strategies for involving industry partners and community stakeholders in the program rollout.
Outcomes and Impact
Outdoors Victoria successfully met all project timelines and deliverables. The organisation is now poised to scale the Active in Nature program over the next two years in collaboration with industry partners. This expansion is expected to enhance community engagement, promote health and well-being, and foster stronger partnerships across the outdoor education and recreation sector.
Conclusion
The collaboration between Outdoors Victoria and Chase Consulting has laid a strong foundation for the future growth of the Active in Nature program. With a clear roadmap and committed partners, the program is set to make a lasting impact on outdoor engagement in Victoria and Australia.
Client Testimonial
"Working with Craig and the Chase Consulting team has been a fantastic experience. From our early discussions at Westerfolds Park to the delivery of the Opportunity Screening Report, Initial Business Case, and Stakeholder Engagement Plan, the support has been strategic, insightful, and action-oriented.
The work has helped Outdoors Victoria clearly define our growth path for the Active in Nature program and build a strong foundation for engaging future financial partners.
We're especially pleased with how the business case has evolved to guide our next eight months and how the stakeholder plan is shaping up to support meaningful conversations with trusted contacts.
Thanks again for your expertise and commitment—it's been instrumental in helping us meet our timelines and prepare for scale."
— Kieran Brophy, Outdoors Victoria
