The Business Case Masterclass for Professionals and Business Leaders

Master the Art of Creating and Presenting Compelling Business Cases.
Ensure your projects gain executive and investor approval.

Leverage advanced AI tools for efficient and enhanced business case development.

Dates:
Wednesday, March 6, 13 & 20, 2024
Led by Craig Peacock (PhD), gain insights from:
  • Business Case Foundations
  • Financial Analysis for Impactful Business Cases
  • Art of Crafting Persuasive Business Cases
  • Real-time Q&A Sessions

Exclusive Bonus: 12 months access to My Business Case Hub®.
SIGN UP NOW
The Business Case Masterclass is a three-workshop program. 
Are you seeking to gain the skills needed to develop a compelling business case?
We invite you to join us in The Business Case Masterclass!

It's designed to provide participants who are both new to business cases and experienced.

You will learn how to write, develop and refine a comprehensive business case, monetize the outcomes and benefits of your proposal, and maximize the return on investment.

We also provide financial analysis techniques to quantify the value of the business case and demonstrate its potential impact.

Plus, you will receive the Business Case Microcredential Certificate to showcase your expanded business case capabilities.
The Business Case Masterclass provides an excellent opportunity to gain valuable insights from experienced practitioners in the field and improve your skills in developing a persuasive business case.

The first workshop is our Business Case Foundations to give you a solid foundation for developing the business case.

The second workshop is Financial Analysis in Business Cases for determining the investment and financial value of the business case.

The third workshop is Developing Persuasive Business Cases, documents, pitch decks and presentations.
We teach participants how to frame and elevate their Business Cases for Executive and Investor Approval.
What you'll learn

Join The Business Case Masterclass, Where You Will Learn How To:

  • Construct and refine a comprehensive business case that accurately reflects your opportunities and goals.
  • Craft a convincing business case that effectively communicates the value and benefits of your proposal.
  • Leverage financial analysis techniques to quantify the value of your business case, and demonstrate its potential impact.
  • Monetize the outcomes and benefits of your proposal, and maximize the return on investment.
  • Present your business case with confidence and expertise, making a compelling pitch to the executive team, board, or investors.
  • Take advantage of cutting-edge AI tools to streamline and optimize the business case development process.

By the end of this Masterclass, you will be equipped with the skills, knowledge, and confidence to develop and present robust, compelling business cases that drive results.
You will learn how to save up to 30%-40% of your time and cost in writing a business case.

The Masterclass offers hands-on training in the latest methods and techniques for developing a business case, making it ideal for individuals both new to business cases and experienced.

In addition to saving time and resources, you will develop the skills and knowledge needed to become a more effective and persuasive communicator. With a fully developed business case, you can present your ideas and proposals to demonstrate their value, making it more likely that they will be approved and implemented.

Plus, we will deep into cutting-edge AI tools to streamline your business case creation.


The Business Case Masterclass offers a unique opportunity to learn from experienced practitioners and improve your business case skills. You'll receive hands-on training on how to structure your business case, what information to include, how to perform financial analysis, and how to present your project in a manner that convinces stakeholders. 

Your Learning Journey:
 Workshop 1: Business Case Foundations (March 6, 2024):

Start with a solid foundation. Grasp the art of constructing and communicating the value of your initiatives. 

In Workshop 1, we bring you up to speed and give you the foundations for a successful masterclass program.

You will learn how to develop and structure a business case, what information you need to include, and how to present the value of your project in a manner that helps you get the funding and support you need.

Develop your ability to think strategically about business cases. This 2-hour live Workshop is designed to give you new skills, tools, templates and strategies that you need to develop a solid business case. It is a hands-on workshop to help participants make compelling business cases and communicate their project's value.

Financial Analysis in Business Cases (March 13, 2024):
Dive deep into financial analytics. Learn to represent your proposal's financial value persuasively.

This 2-hour live Workshop is a deep dive into the financial analysis techniques used in business cases. The workshop explores the financial analysis tools, frameworks and techniques to help you quantify the financial value, monetize the outcomes and benefits, and improve the return on investment.

We’ll help you gain the financial insight to make better business cases. First, learn how to write business cases in an inflationary environment. Then, learn how to apply the templates, frameworks and advanced techniques of discounted cash flow analysis, scenario analysis, and sensitivity analysis.

Learn how to develop a financially robust and business-focused case that makes it easy for you to get funding and approval for your project.

 Workshop 3: Developing Persuasive Business Cases (March 20, 2024):
Perfect your presentation. Craft a compelling narrative for boardrooms and investors. 

Workshop 3 is a hands-on workshop to develop and tailor the business case document and presentation to the executive team, board or investors. We explore how to build your business case document, the pitch deck, how to present the business case and how to nail the Q&A.

Let us help you create a persuasive business case document, presentation and pitch deck and write a robust and compelling business case that communicates the value of the business case to the decision-makers.

We explore AI tools that help you fast-track writing your business case.

We will help you better understand how to present and frame your business case in a way that is most likely to be successful. This can help you to get buy-in from key decision-makers and increase the chances that your recommendations are implemented.

Who Should Attend?
Leaders who want the frameworks, business processes and toolsets needed for impactful decision-making.

Professionals who strive to optimize value for new projects and investment opportunities.

Business Improvement Teams determined to create robust and compelling business cases that get approval.
Meet your instructor

Craig Peacock (PhD), Director of Chase Consulting Group, has over 25 years of experience in strategy, innovation and business cases.

Craig is a Certified Management Consultant (CMC), a Fellow of the Australian Institute of Management Consultants (FIMC) and a Fellow of the Australian Institute of Company Directors (FAICD). In addition, he has been an Adjunct Teaching Fellow at Swinburne University of Technology.

Choose Your Preferred Workshop Time
Considering the global audience, we've tailored schedules to cater to different time zones.

And if you can't attend live, we've got you covered with session recordings.
 
Stream 1
Australia / NZ / Asia Workshops
 Wednesday, March 6, 13 & 20 2024 
 1:00 PM MEL/SYD
 10:00 AM Perth
 10:00 AM Singapore
 3:00 PM New Zealand
 UTC 02:00
 2 hours for each workshop
Price AUD $495
Plus, you’ll receive
The Business Case Templates and AI Tools

($197 value)

12 months of access to My Business Case Hub
REGISTER TODAY
Stream 2
Europe/UK/Middle East/Africa Workshops
 Wednesday, March 6, 13 & 20 2024 
9:00 AM UK (GMT)
10:00 AM EU (CET)
11:00 AM EU (EST)
11:00 AM South Africa (SAST)
UTC 9:00
2 hours for each workshop
Price USD $495
Plus, you’ll receive
The Business Case Templates and AI Tools ($197 value)
12 months of access to My Business Case Hub
REGISTER TODAY
Stream 3
USA/Canada/South America Workshops
 Wednesday, March 6, 13 & 20 2024 
 3:00 PM Eastern Time
1:00 PM Mountain Time
12:00 PM Pacific Time
UTC 19:00
 2 hours for each workshop
Price USD $495
Plus, you’ll receive
The Business Case Templates and AI Tools ($197 value)
12 months of access to My Business Case Hub
REGISTER TODAY
Develop Your Team's Business Case Capabilities
Business cases play a crucial role in an organization's growth and success, and writing a convincing one is a specialized skill.

Take the Business Case Masterclass as a team to help you build better business cases by providing resources and tools to improve your organization's business case processes and align your team.

We also offer the Business Case Masterclass as a customized program for organizations to develop their team's business case skills and capabilities. In the organization's Business Case Masterclass program, we align the program to your corporate objectives and have deep discussions during the workshop sessions to set up your business case processes.

EXPLORE TEAMS OPTIONS
Every participant gets of 12 months access to My Business Case Hub®
 Earn Your Business Case Microcredential Professional Certificate 
On successful completion, you receive the Business Case Microcredential Certificate.

The Business Case Microcredential is a professional digital certificate of completion awarded to participants in our business case programs for improving their business case skills and expertise.

Learn It, Earn It, Share It

The Business Case Microcredential is a convenient way to demonstrate your knowledge, skills and experience in writing and developing business cases.

Microcredentialing validates the knowledge and skills you have gained through our online programs and courses.

Professional leaders and organizations recognize microcredentials as a professional development qualification demonstrating new skills, capabilities and expertise.
We've taught professionals in some of the world's biggest companies how to build successful Business Cases — and we've seen them win big because of it.

Our programs are based on Chase Consulting's 20 years of experience developing compelling business cases.

The Business Case Masterclass will get you up to speed so that you can immediately start building your business cases.

Craig Peacock (PhD), Director, Chase Consulting

Got Some More Questions?
Connect with Chase to discuss your questions about the Business Case Masterclass.
SCHEDULE A QUICK ZOOM CALL
Turn your business case into success.
Terms            Privacy Policy            Contact Us


Resources
settings
Contact Us
settings
Code of Ethics
settings
Site Map
[bot_catcher]