The Comprehensive Business Case Course
Learn How to Write the Business Case with our in-depth business case writing course.

This business case training offers a comprehensive guide on writing and developing business cases. Get equipped with the skills from our business case development courses and learn the art of crafting compelling arguments for your projects.

Learn how to build better business cases with a touch of professionalism. Understand the nuances of creating a solid foundation for your project recommendations.
Discover how to build a business case from scratch:
Our step-by-step process ensures you understand every aspect.

With seven modules and over 30 interactive lessons, you'll:
  • Master the art of writing a persuasive business case.
  • Dive deep into business case analysis training.
  • Grasp techniques on how to pitch it effectively to stakeholders and more.

Get hands-on with our business case writing workshop materials. Dive into our business case workbook and curated templates, ensuring you have all the tools you need.
We have been offering business case training and helping business leaders and professionals learn how to write and develop business cases since 2002.

We have helped hundreds of professionals from over 55 countries build business cases using My Business Case Hub’s online courses and resources.
Save Up to 30%-40% of Your Time and Cost in Writing Business Cases.
Writing a business case can be challenging for those who have never done it. This course provides the knowledge and skills to create a robust business case and shorten the time to produce a final draft.

You will learn how to organize your work, what information is needed, when and how to use supporting considerations and justifications, and develop strong conclusions from your rationale.

Fully developed business cases are often indispensable in a competitive landscape where some projects are selected over others because of their ability to provide quantifiable value. Moreover, they have become so important that knowing how to do them at an expert level could get that promotion.

Online Business Case Training
We know your busy work schedule may keep you from attending our live workshops and classes in person, so we offer convenient online training for you to participate in anytime, anywhere, including online training.

Our online courses are designed to be interactive and engaging to help you learn as much as possible while having fun! You can watch a video lesson or read an article, then answer questions and discuss them with other students on the forum. If you have specific questions about the course content, please get in touch with us in your live coaching session or via email. We’re here to help!

The Comprehensive Business Case Course Structure
The course structure follows the 5 STEPS Business Case Framework for developing a solid business case, with practical tools and guidance material to support your business case improvement over time.

The Course gives participants an expanded toolkit for use and references to additional information sources to continue building business case skills and knowledge.
The Business Case Course Format
The course is available in two formats:
  1. On-Demand Business Case Training - Participants progress at their own pace and have up to 12 months of access to develop and strengthen their business cases.
  2. Organization Business Case Development Program - Designed for teams to develop, write and strengthen their business cases.

The action learning modules enable individuals and teams to plan, improve, and evaluate the opportunity until the business case is strengthened and ready for presentation to decision-makers.

It’s a fresh approach to Business Case Courses. We focus on how to build opportunities into successful business cases.
You'll walk away from the Business Case Course knowing how to:
  • Build, develop and write a high-quality business case.
  • Strengthen your business case analysis.
  • Improve the return on investment (ROI) in business cases.
  • Increase the credibility of your recommendations.
  • Monetize the risks in business cases.
  • Build your business case on the online canvas.
  • Plan your business case activities to save time and be more productive.
  • Get a deeper understanding of developing, writing, and evaluating business cases.
  • Present the winning business case to the executive team.
Get equipped with the skills from our business case development courses and learn the art of crafting compelling arguments for your projects.

The course is relevant for anyone who writes and develops business cases or their assessment or approval. It is designed for individuals and teams to build their business cases using the 5 STEPS Business Case Framework for successful business cases.

The course will benefit individuals and teams from all organizations, including private and public sectors and non-profit social enterprises.

Our corporate training allows you and your organization to benefit from personalized professional development. This gives your team an excellent opportunity to come together, share ideas, discuss, and develop an effective process for developing business cases.
The Modules
Our seven modules contain over 25 lessons that provide a deep dive into developing robust and compelling Business Cases.

We cover:

- How to develop the plan for your business case project.

- How to identify the milestones and key activities.

- How to align your team using the business case canvas.

- How to make your business case project official by documenting it on the Business Case Canvas.

We cover:

- Step 1 Confirming Your Business Opportunity

- Step 2 Analyzing and Developing the Shortlisted Options

- Step 3 Evaluating the Options

- Step 4 The Implementation Strategys

- Step 5 Presenting the Recommendations

We cover:

- The four financial analysis techniques used in business cases.

- How to monetize the outcomes and benefits and quantify the financial value in business cases.

- How to quantify the value of an investment.

- How to calculate the ROI for a project.

- How to assess the financial benefits and costs of different options.

- We explore how to use Scenario Analysis and Sensitivity Analysis to increase the ROI of the business case.

We cover:

- How to plan and manage the business case risks.

- How to identify and list the potential risks that may affect the project.

- How to quantify and manage the risks in business cases.

- How to develop and summarize the risk mitigation plan for each identified risk.

- We explore how to monetize the risks.

We cover:

- How to use the Templates and the Business Case Workbook.

- Tips and insights to save you time in developing a solid business case.

We cover:

- The different types of business cases.

- We will walk you through a set of business case examples to demonstrate how to justify the value a proposed innovation or project.

- We share tips and insights that you can use to help you articulate why the project is needed.

We cover:

- The different types of AI Tools.

- We will walk you through the My Business Case Generator to demonstrate how to plan and develop business cases.

- We share tips and insights that you can use to help you leverage the power of My Business Case Generator.

Discover Why the Business Case Course is the Right Course for You.

Learn how to build better business cases with a touch of professionalism. Understand the nuances of creating a solid foundation for your project recommendations.

Watch this 2-minute video to learn more about the Business Case Course.

"The business case course’s learnings were excellent, and we stepped through learning how to develop a business case. I found it very well-targeted and concise, very actionable, in my opinion.”

- Narelle, Business Leader, Australia

Develop Your Business Case Skills
It’s not just enough to have a good business case; you need to demonstrate the credibility of the information and analysis to justify your business case.

You will develop critical skills and build your business case expertise in the Business Case Course. We will share five tools and methods for successfully writing the business case. You can also receive feedback from a Certified Management Consultant who can help you navigate a project related to your professional context.

Whether you’re building a business case or want to improve your business case skills, our Business Case Course teaches professionals from every industry how to develop clear, compelling cases that get results.

The Business Case Course is designed to help you improve your ability to create a persuasive business case. You will learn how to use the right language to describe the problem, define the objectives, identify the stakeholders, and quantify the risks and benefits. 

Maximize your business case impact with our AI Tools and Business Case GPT Prompts.

Our AI Tools and Business Case GPT Prompts are designed to help you maximize your business case impact. You can easily navigate the 5 STEPS Business Case Framework with our tailored prompts.

Whether you're a seasoned business professional or just starting, our AI Tools provide you with the insights and guidance you need to create a compelling business case.

Our library of Business Case GPT Prompts is constantly updated with the latest advances and best practices, ensuring that your business case is always relevant and impactful.

Don't waste time and effort trying to figure out the best approach on your own. Let our AI Tools and Business case GPT Prompts guide you towards success. Maximize your business case impact today.
The 6 Essential Business Case Templates

Everything You Need to Write Professional Business Cases.

$97 USD
Plus, you'll receive
  1. Business Case Workbook
  2. Business Case Document Template
  3. Business Case Presentation Template
  4. Business Case Financial Templates
  5. Risk Management Templates
  6. Project Planning Templates


✓ Executive Summary How-To-Guide
✓ Business Case Document Sample 

The Business Case Course

Learn how to develop fast and compelling business cases.
$297 USD
Plus, you'll receive

✓ The 6 Essential Business Case Templates
✓ 7 Modules and 29 Lessons
✓ Microcredential Certificate
✓ 12 Months of Access to the Course
✓ AI Tools and Library of GPT Prompts


 ✓ 10 Business Case Samples
✓ 4 How-to-Guides
✓ 30 min Strategy Call

My Business Case Hub® Membership

The Business Case Platform for Professionals and Business Leaders
$995 USD
Plus, you'll receive

✓ AI Tools and Library of GPT Prompts
✓ The 6 Essential Business Case Templates
✓ The Business Case Course
✓ 10 Business Case Samples
✓ 4 Business Case Pitch Decks
✓ 4 How-to-Guides
✓ The Business Case Masterclass Workshops
✓ Individual Professional Coaching Sessions
✓ Microcredential Certificate
✓ 12 Months Membership

Start Building your Business Case NOW!

We get you started. We give you tips, insights, best practices, worksheets and templates. We ask the right questions to keep you on track.

As a Business Case Course participant, you can achieve more faster.

 Earn Your Business Case Microcredential Professional Certificate 
On successful completion, you receive the Business Case Microcredential Certificate.

The Business Case Microcredential is a professional digital certificate of completion awarded to participants in our business case programs for improving their business case skills and expertise.

Learn It, Earn It, Share It

The Business Case Microcredential is a convenient way to demonstrate your knowledge, skills and experience in writing and developing business cases.

Microcredentialing validates the knowledge and skills you have gained through our online programs and courses.

Professional leaders and organizations recognize microcredentials as a professional development qualification demonstrating new skills, capabilities and expertise.
Frequently Asked Questions

- My Business Case Hub is the business case platform for professionals and business leaders to which you will have a login and password.

- My Business Case Hub contains all the program and course materials — workshop recordings, syllabus, lessons, video content, readings, and activities.

- 6 Modules with 24 Lessons of videos, insights, tips and additional resources.

- The 6 Essential Business Case Templates.

- How-to Guides.

- Sample Business Case Documents and Pitch Decks.

- You will have access to My Business Case Hub for 365 days to use all the lessons, resources and new features.

- Plus, you get access to all the updates and the new resources created.

- We have available 30-minute complimentary Business Case Calls to help.

- Use your session as an opportunity for a deep dive into an aspect of the course so you can progress rapidly and get the most out of it.

- Booking your Strategy Call is easy on our online booking page, just select a convenient time which suits you.

- The lessons are easy to complete. It is designed to work on all devices.

- This includes phones, tablets, laptops and desktop computers. You can stop and resume at any time 24/7. Your progress is automatically saved, and you can switch devices.

- Each course participant owns their intellectual property.

- Chase Consulting makes no claim to ownership of intellectual property (IP) resulting from the business opportunity and activities that it supports in the course.

- Chase Consulting adheres to the Australian Institute of Management Consultants Code of Ethics.

- For over 20 years, we helped our clients develop their business cases and innovations as per of our professional consulting relationships and our Code of Ethics.

- The Business Case Microcredential professional development is a certificate of completion for participants for improving their innovation and business skills.

Got questions,
schedule some time with us 
So, we can learn a little bit more about your business needs, and we will tailor a strategy call to meet your goals.
We've helped professionals in some of the world's biggest companies develop successful Business Cases — and we've seen them win big because of it.

"Our business case programs are based on Chase Consulting's 20 years of experience developing successful investment business cases."

Craig Peacock (PhD)
Director, Chase Consulting

Turn your business case into success.
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