The executive summary is the most important section in the business case document because it summarizes the entire business case. However, writing an executive summary can be challenging because it serves multiple functions and is read by various stakeholders.
There are a few different approaches to writing an effective executive summary. The approach for writing the executive summary for your organization's board of directors, senior staff members, or upper management (decision-makers) differs from that for external investors and stakeholders. However, they need to be convincing to grab their attention. Therefore, the executive summary must understand the needs of the decision-makers and laser-focus on them.
We have prepared a How-to-Guide to help draft and format their executive summary effectively. The How to Guide is available with our Business Case Templates.